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  <title>PRODUCT MANAGEMENT Third Edition</title>
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  <namePart>Lehmann, Donald R.</namePart>
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 <typeOfResource manuscript="no" collection="yes">mixed material</typeOfResource>
 <genre authority="marcgt">bibliography</genre>
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  <place>
   <placeTerm type="text">SINGAPORE</placeTerm>
   <publisher>The McGraw-Hill Companies, Inc.</publisher>
   <dateIssued>2003</dateIssued>
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  <languageTerm type="text">English</languageTerm>
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 <note>This book focuses on those individuals who have the primary responsibility for the market success of the company's products and services. In many companies, particularly packaged goods companies, this person has the title product manager.</note>
 <note type="statement of responsibility"></note>
 <subject authority="">
  <topic>EBOOK</topic>
 </subject>
 <subject authority="">
  <topic>MANAGEMENT</topic>
 </subject>
 <subject authority="">
  <topic>SCANNING</topic>
 </subject>
 <classification>NONE</classification>
 <identifier type="isbn">0070275491</identifier>
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  <physicalLocation>e-BOOK UPT Perpustakaan Instiper Yogyakarta</physicalLocation>
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